"Another source of confusion is distraction’s apparent growth. There are two big theories about why it’s on the rise. The first is material: it holds that our urbanized, high-tech society is designed to distract us. In 1903, the German sociologist Georg Simmel argued, in an influential essay called “The Metropolis and Mental Life,” that in the tech-saturated city “stimulations, interests, and the taking up of time and attention” turn life into “a stream which scarcely requires any individual efforts for its ongoing.” (In the countryside, you have to entertain yourself.) One way to understand the distraction boom, therefore, is in terms of the spread of city life: not only has the world grown more urban, but digital devices let us bring citylike experiences with us wherever we go.
The second big theory is spiritual—it’s that we’re distracted because our souls are troubled. The comedian Louis C.K. may be the most famous contemporary exponent of this way of thinking. A few years ago, on “Late Night” with Conan O’Brien, he argued that people are addicted to their phones because “they don’t want to be alone for a second because it’s so hard.” (David Foster Wallace also saw distraction this way.) The spiritual theory is even older than the material one: in 1874, Nietzsche wrote that “haste is universal because everyone is in flight from himself”; in the seventeenth century, Pascal said that “all men’s miseries derive from not being able to sit in a quiet room alone.” In many ways, of the two, the material theory is more reassuring. If the rise of distraction is caused by technology, then technology might reverse it, while if the spiritual theory is true then distraction is here to stay. It’s not a competition, though; in fact, these two problems could be reinforcing each other. Stimulation could lead to ennui, and vice versa...
...The way we talk about distraction has always been a little self-serving—we say, in the passive voice, that we’re “distracted by” the Internet or our cats, and this makes us seem like the victims of our own decisions. But Crawford shows that this way of talking mischaracterizes the whole phenomenon. It’s not just that we choose our own distractions; it’s that the pleasure we get from being distracted is the pleasure of taking action and being free. There’s a glee that comes from making choices, a contentment that settles after we’ve asserted our autonomy. When you write an essay in Microsoft Word while watching, in another window, an episode of “American Ninja Warrior”—trust me, you can do this—you’re declaring your independence from the drudgery of work. When you’re waiting to cross the street and reach to check your e-mail, you’re pushing back against the indignity of being made to wait. Distraction is appealing precisely because it’s active and rebellious.
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